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Building a StoryBrand : Clarify Your Message So Customers Will Listen
Miller, DonaldHarpercollins Leadership 2017 UnabridgedNew York Times bestselling author Donald Miller uses the seven universal elements of powerful stories to teach readers how to dramatically improve how they connect with customers a...
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Lucifer's Banker : The Untold Story of How I Destroyed Swiss Bank Secrecy
Birkenfeld, Bradley C.Greenleaf Book Group Press 2016As a private banker working for the largest bank in the world, UBS, Bradley Birkenfeld was an expert in Switzerland's shell-game of offshore companies and secret numbered accounts....
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Admen, Mad Men, and the Real World of Advertising : Essential Lessons for Business and Life
Marinaccio, DaveArcade 2015A bestselling author and advertising veteran shares a life's lessons from the ad trade. Dave Marinaccio, cofounder and the creative director of LMO Advertising, is a veteran of the...