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The Quintessence of Strategic Management

Table of contents1. Strategy and Strategic Management: A First Basic UnderstandingPhilip Kotler, Roland Berger, Nils Bickhoff2. Strategic Frames of Reference: The Key Tools of Strategy Determination, their Principles, and How they InteractPhilip Kotler, Roland Berger, Nils Bickhoff3. Current Focal Areas in Strategy Practice: Four Significant Management Concepts of the Past 20 YearsPhilip Kotler, Roland Berger, Nils Bickhoff

Springer 1. utgåva
ENG EISBN: 9783642145445

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Korsnäs, Kristinestad-Kristiinankaupunki, Kronoby-Kruunupyy, Larsmo-Luoto, Malax-Maalahti, Korsholm-Mustasaari, Närpes-Närpiö, Pedersöre-Pedersören kunta, Jakobstad-Pietarsaari, Nykarleby-Uusikaarlepyy, Vorå-Vöyri
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