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  1. Design like Apple : seven principles for creating insanely great products, services, and experiences / John Edson with Ernest Beck

    Edson, John; Beck, Ernest
    John Wiley & Sons

    Implement the same principles that shaped Apple's approach to design Apple sees design as a tool for creating beautiful experiences that convey a point of view down to the smallest...

  2. Design like Apple seven principles for creating insanely great products, services and experiences

    Edson, John.; Beck, Ernest
    Wiley 2012

    Implement the same principles that shaped Apple's approach to design Apple sees design as a tool for creating beautiful experiences that convey a point of view down to the smallest...